Interpreting Zohran Mamdani's Sartorial Choice: The Garment He Wears Reveals Regarding Modern Manhood and a Changing Culture.
Coming of age in London during the noughties, I was constantly immersed in a world of suits. You saw them on businessmen hurrying through the Square Mile. They were worn by dads in the city's great park, playing with footballs in the golden light. Even school, a inexpensive grey suit was our mandatory uniform. Historically, the suit has functioned as a uniform of seriousness, signaling power and performance—qualities I was expected to embrace to become a "adult". Yet, before lately, my generation appeared to wear them infrequently, and they had largely vanished from my mind.
Subsequently came the incoming New York City mayor, Zohran Mamdani. Taking his oath of office at a private ceremony dressed in a subdued black overcoat, crisp white shirt, and a notable silk tie. Riding high by an ingenious campaign, he captured the public's imagination unlike any recent mayoral candidate. Yet whether he was celebrating in a hip-hop club or attending a film premiere, one thing was largely unchanged: he was frequently in a suit. Relaxed in fit, contemporary with unstructured lines, yet traditional, his is a typically middle-class millennial suit—that is, as typical as it can be for a generation that rarely bothers to wear one.
"This garment is in this weird position," says style commentator Derek Guy. "Its decline has been a slow death since the end of the second world war," with the significant drop coming in the 1990s alongside "the rise of business casual."
"It's basically only worn in the strictest locations: marriages, memorials, and sometimes, legal proceedings," Guy states. "It is like the traditional Japanese robe in Japan," in that it "essentially represents a tradition that has long retreated from everyday use." Many politicians "don this attire to say: 'I represent a politician, you can trust me. You should support me. I have legitimacy.'" Although the suit has historically signaled this, today it enacts authority in the hope of gaining public trust. As Guy clarifies: "Because we are also living in a democratic society, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a subtle form of performance, in that it enacts manliness, authority and even proximity to power.
This analysis stayed with me. On the infrequent times I need a suit—for a ceremony or black-tie event—I retrieve the one I bought from a Japanese retailer a few years ago. When I first selected it, it made me feel refined and high-end, but its slim cut now feels outdated. I imagine this feeling will be all too recognizable for many of us in the diaspora whose parents come from somewhere else, particularly developing countries.
Unsurprisingly, the everyday suit has lost fashion. Like a pair of jeans, a suit's shape goes through cycles; a specific cut can therefore define an era—and feel rapidly outdated. Take now: more relaxed suits, echoing Richard Gere's Armani in *American Gigolo*, might be in vogue, but given the price, it can feel like a significant investment for something likely to fall out of fashion within a few seasons. But the attraction, at least in certain circles, persists: recently, major retailers report suit sales rising more than 20% as customers "shift from the suit being everyday wear towards an desire to invest in something special."
The Symbolism of a Mid-Market Suit
Mamdani's preferred suit is from Suitsupply, a European label that retails in a moderate price bracket. "He is precisely a reflection of his background," says Guy. "A relatively young person, he's neither poor nor exceptionally wealthy." To that end, his mid-level suit will appeal to the group most likely to support him: people in their 30s and 40s, college graduates earning professional incomes, often discontented by the expense of housing. It's precisely the kind of suit they might wear themselves. Not cheap but not lavish, Mamdani's suits plausibly align with his stated policies—such as a capping rents, constructing affordable homes, and fare-free public buses.
"You could never imagine a former president wearing this brand; he's a Brioni person," observes Guy. "He's extremely wealthy and was raised in that property development world. A power suit fits seamlessly with that elite, just as attainable brands fit naturally with Mamdani's constituency."
The history of suits in politics is extensive and rich: from a well-known leader's "shocking" tan suit to other national figures and their suspiciously impeccable, tailored appearance. Like a certain UK leader learned, the suit doesn't just clothe the politician; it has the power to characterize them.
Performance of Normality and Protective Armor
Maybe the point is what one academic calls the "enactment of banality", invoking the suit's long career as a standard attire of political power. Mamdani's specific selection leverages a deliberate understatement, not too casual nor too flashy—"respectability politics" in an unobtrusive suit—to help him connect with as many voters as possible. However, experts think Mamdani would be cognizant of the suit's military and colonial legacy: "The suit isn't neutral; historians have long noted that its modern roots lie in military or colonial administration." It is also seen as a form of defensive shield: "It is argued that if you're a person of color, you might not get taken as seriously in these white spaces." The suit becomes a way of asserting credibility, perhaps especially to those who might question it.
This kind of sartorial "changing styles" is hardly a new phenomenon. Indeed iconic figures once wore formal Western attire during their early years. These days, other world leaders have begun swapping their typical fatigues for a black suit, albeit one lacking the tie.
"In every seam and stitch of Mamdani's image, the tension between belonging and otherness is visible."
The attire Mamdani chooses is highly significant. "Being the son of immigrants of South Asian heritage and a democratic socialist, he is under scrutiny to meet what many American voters expect as a marker of leadership," says one author, while simultaneously needing to walk a tightrope by "not looking like an elitist betraying his distinctive roots and values."
But there is an acute awareness of the different rules applied to who wears suits and what is read into it. "This could stem in part from Mamdani being a millennial, skilled to adopt different identities to fit the occasion, but it may also be part of his diverse background, where adapting between cultures, traditions and clothing styles is typical," it is said. "Some individuals can remain unremarked," but when others "seek to gain the authority that suits represent," they must meticulously negotiate the codes associated with them.
In every seam of Mamdani's official image, the dynamic between belonging and displacement, insider and outsider, is visible. I know well the awkwardness of trying to fit into something not designed with me in mind, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's sartorial choices make evident, however, is that in public life, image is not neutral.